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How to Work on a Business Plan at the Start of a New Year

Today, working on a business plan requires careful consideration and strategic thinking. The beginning of a new year is a good time to take stock of a company’s current situation and to focus attention on the future. While the steps to follow are different for each size and type of organization, some are universal and they represent the core of any business plan.

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What to Do When Leads Decrease During the Holidays

During the month of December, many businesses slow down their operations in preparation for the holiday season. However, this does not mean that they cannot continue finding potential clients. In fact, generating leads during the holidays is a great strategy for development. When opportunities decrease due to the holidays, there are a number of ways to look for leads that will most likely convert into clients in the future.

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